Propel Group, Inc.

Simply Devine Decor


Fanciful, functional, and fabulous.


Jackie Devine, a leading interior designer in North Texas, needed a facelift for her site that would better showcase her work. Additionally, her home decor booth at Canton Trade Days had grown into a full brick-and-mortar shop—Cotton Shed No. 11—that also needed a web presence.


Working closely with the client (after all, an interior designer is obviously going to have opinions on things like color palettes), Propel designed and built a site with two very distinct visual styles. Building mobile-up, Propel focused on usability and placing the most relevant information front and center to the user. Additionally, a lot of fun little flourishes and quirks were added to the design to help capture the big personality of its owner.