Neiman Marcus InCircle Program
The point of more return.
Client engaged agency to create and implement a fresh approach for their internally produced customer reward program.
Propel researched, developed and collaborated with client’s team of writers and producers to implement a campaign strategy that consisted of concise, to-the-point messaging, striking visuals and bold colors.
The result is renewed customer interest in the program while also complimenting the up-scale Neiman Marcus brand.