Las Colinas Entertainment Center
Propel was asked to work on a highly confidential project — a prospective investor project overview book for a proposed entertainment complex in Irving, Texas. This project was to be a joint venture with the City and private investors.
Propel worked with diligent speed to engineer an impressive, colorful presentation of approximately 150 pages to woo and wow potential investors. Propel shot custom photography to keep job within budget and to avoid stock imagery costs. Custom graphics and visual elements were created to help illustrate the vibrant nature of the venue.
Project won overwhelming response from the Irving City Council and full support from the voters. With official approval for funding having been passed, the project is a GO!