Propel Group, Inc.

Downtown Fort Worth, Inc.

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You’ll get it when you get here.

Overview

Downtown Fort Worth, Inc. engaged Propel to come up with a marketing solutions program to drive traffic into downtown Fort Worth to shop, play, dine, and live.

Solutions

A new distinctive brand was developed around their heritage as well as new graphics for billboards, transit, and street banners.

Impact

In a recent national poll, Downtown Fort Worth was rated as being the 5th fastest-growing city in the nation. Sales tax revenues are up.